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Building virtual-forward strategies with Accolade

By Megan Wirth, VP, Health Plan Strategic Growth and Innovation, Accolade | February 03, 2023 | 2 min read

Virtual-forward healthcare models are on the rise, ushering in new possibilities for care delivery. These solutions empower consumers by offering flexible in-person and virtual care options and help close health equity gaps by reducing barriers to care.  

Accolade Care serves as the engine for a virtual forward health plan strategy, enabling coordinated care teams of Accolade physicians, nurses and health coaches to help members manage their healthcare and achieve their wellness goals.  

Integrated care from providers who understand you 

Accolade’s Advanced Primary Care model is designed with the member and Care Team relationship in mind and starts with connecting members early on to a virtual primary care physician who best meets their needs. Members can choose their primary care physician based on criteria including gender, race, years of experience and language. All of Accolade’s virtual primary care physicians are board certified in a primary care specialty. Across our practice, Accolade maintains a 90% NPS score.  

Accolade’s primary care physicians are supported by a team of nurses and care advocates who work together to help the member with their care journey. More than 60% of Accolade’s Care Team members are female, 40% are Black, Indigenous, or people of color, and members can choose physicians with experience in providing support to LGBTQIA+ individuals. 

Learn more about building a virtual-forward strategy with Accolade 

During the partner selection process for their new virtual-forward benefits plan, Virtual Blue, Blue Shield of California sought a partner equally committed to improving clinical outcomes and who would work with their community networks and ecosystem partners.   

Accolade and Blue Shield of California announced Virtual Blue at Sales Advantage 2023. In a joint speaking session, they gave attendees an inside look into the solution and how it meets member needs for an integrated healthcare experience that is also flexible. If you missed the session in person, please register for the AHIP Webinar on February 16 at 1:00 p.m. ET / 12:00 p.m. CT / 10:00 a.m. PT. The webinar will cover the cornerstones of a virtual-forward health plan approach, including how to:   

  • Integrate virtual primary care, mental health and specialty care  

  • Coordinate care effectively across virtual and in-person providers  

  • Use data to deliver proactive outreach, tailored experiences and care recommendations

Learn more about the Virtual Blue solution.

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