June 13, 2017
Announcing the Maya Intelligence Engine - Personalizing the Healthcare Experience With Data and AI
By Accolade Marketing
We've all heard the alarming stats behind the state of U.S. healthcare:
- Healthcare spending is more than 17% of our GDP and fast approaching 20% (while staying fairly constant around 11% for most developed countries).
- About 40% of the $3 trillion we spend on healthcare each year is avoidable - i.e., sheer waste.
- It takes 17 years, on average, for research evidence to be translated and adopted into clinical practice.
- The U.S. ranks 11th out of 11 industrialized countries when it comes to quality of care.
📷And behind those stats are millions of personal stories of confusion, frustration and anger stemming from the challenges and roadblocks of a healthcare system that should work better for everyone - especially when we're struggling to combat illness or take care of an ailing person we love.
The reasons behind the inefficiency and lack of transparency are complex and many, for sure, but one thing is clear: the inability to readily access, analyze and use personal health data represents a big source of our collective woes. Duplicative tests, a treatment plan that isn't feasible, prescribing contraindicated drugs, and simply losing valuable time - all are symptoms of a fragmented healthcare system that doesn't use data intelligently to address, efficiently and effectively, the unique needs of each individual.
It's a problem that providers and plans can't solve. It's a problem, however, that Accolade can. By aggregating a wide range of information and data about an individual, we build a “whole-person” profile that enables our Health Assistants and Registered Nurses to understand that person and provide highly personalized healthcare support. It's a profile that combines medical and Rx claims, labs and biometrics results, utilization data, risk scoring, point solution data, benefits data and - uniquely - notes from every personal interaction with the member. It's a profile that providers, plans and point solutions can't match.
We know your medical history, your engagement history, and all of your conditions. We know a single mother is struggling to pay for her children's medications. We know she takes the bus to work and needs a doctor within walking distance to her job. We know her elderly father has moved into their home, creating additional emotional and financial strain. We respect and get to know all facets of an individual, because we know people are complex beings whose health and well-being result from a wide range of medical, social, emotional, financial, behavioral and other factors. We know more about a person than any other healthcare organization does.
📷The magic is what we do with that information, and that's where Maya - our Healthcare Intelligence Engine - comes in. Announced today, Maya is not a bot like Siri or Alexa. Maya is a truly revolutionary platform that uses all of that data, analyzes it and uses it to perform sophisticated targeting of populations down to the individual level. With an incredibly rich data set, Maya provides highly personalized recommendations to our Health Assistants as they provide support to a member, as well as to members directly as they interact with Accolade via the web or mobile app. Each person supported by Accolade has a unique experience based on who they are; no two experiences are the same.
And with each interaction, Maya gets smarter. Just as Netflix and Amazon get to know you over time and serve up personalized recommendations, Maya does too, using data science and machine learning to apply everything we can know about you to improve your health.
To change our country's healthcare experience, we need to do things differently. Applying artificial intelligence to a rich set of personal health data allows us to personalize healthcare, improve decision making and get people the right care at the right time - which will improve experiences, efficiency, effectiveness and costs. It's time to welcome healthcare into the 21st century.